SoldBlock
Inaugural auctions — launching soon in Atlanta

Curated, actually-interesting homes — sold by live auction.

SoldBlock turns a home sale into a fourteen-day event: editorial presentation, transparent bidding, and a community that actually shows up. No endless negotiation. No guessing what a home is worth.

Join the Bidder List List a Home
A curated SoldBlock preview home in Atlanta Preview — Inaugural Auction Coming Soon
14 daysEvery auction, start to hammer
2.5% · $10K capSeller fee — paid only when it sells
0%Seller platform fee — always
AtlantaFirst market, launching soon

Fee figures reflect SoldBlock's working launch model.

How It Works

A home sale with a start, a finish, and a real price.

Every SoldBlock auction runs fourteen days with fully visible bidding. Here's the path for buyers and sellers.

For Buyers

1

Join the list & get verified

Sign up now to be first in line. Before launch, registered bidders complete a quick verification so every bid on the platform is real.

2

Watch, tour & join the discussion

Follow listings, browse full photo galleries, tour homes during preview windows, and ask questions in each listing's comment thread.

3

Bid live over 14 days

Every bid is public and every bidder is verified. When the clock ends, the highest bid wins — and closing proceeds like a normal home purchase.

For Sellers

1

List with your agent

Your home is listed on the MLS and on SoldBlock at the same time. Your agent keeps the listing — SoldBlock runs the auction.

2

An editorial presentation & a 14-day event

Professional presentation, a full gallery, and a countdown the whole community watches. Competition does the pricing work.

3

Close like a normal sale

The winning bid is the price — no buyer premium, nothing added on top. The sale closes with a Georgia closing attorney, exactly like a traditional sale.

Preview Listings

The inaugural lineup is taking shape.

These preview presentations show the SoldBlock experience — full galleries, open discussion, and transparent pricing. Bidding is not yet open; join the list and we'll notify you the moment it is.

Brick Townhome by The Battery in Smyrna, GA Featured Preview — Inaugural Auction Coming Soon

▶ Marketing tour — the 47-second tour

Brick Townhome by The Battery

3175 Larkspur Terrace SE · Smyrna, GA 30080

Opening Bid (Preview) $620,000

4 bd · 3.5 ba · 3,000 sqft · Townhouse · Built 2015

A quarter mile from The Battery Atlanta and Truist Park, in a gated community with a pool, pocket parks, and a firepit. Quartz kitchen with 42-inch double-stacked cabinets and a walk-in pantry, hardwood stairs up to a versatile loft, and a primary suite with tray ceiling, custom walk-in closet, dual vanities, and an expanded tiled shower. The terrace level is a full second living space — media room with surround sound, fourth bedroom, and patio access — and the high-lift garage is set up for a lift and a third car.

Walk Score 52 — Somewhat Walkable. Dining and nights out at The Battery (Antico Pizza, Yard House, Punch Bowl Social, the Coca-Cola Roxy) are a short stroll away; recreation runs from Braves games at Truist Park to the community pool and pocket parks, the Chattahoochee River National Recreation Area's 60+ miles of trails, and the Silver Comet Trail.

The math, up front: the winning buyer pays the bid — at the $620,000 opening bid, that's $620,000, with no premium added. The seller sets the reserve — if bidding doesn't reach it, there's no sale, and the seller pays nothing. If it sells, the seller pays SoldBlock's fee: 2.5% of the hammer price, capped at $10,000, from the proceeds at closing.

👁 342 watching Preview pricing — bidding is not yet open.
Discussion (3) — sample comments from the preview community
BravesCountryPreview community

Walking to Braves games instead of paying for parking changes the whole math on this place. Watching.

TerraceLevelFanPreview community

That terrace-level media room is a full second living room. Movie nights down there, guests get the fourth bedroom — perfect setup.

GarageGoalsPreview community

High-lift garage with room for a lift and a third car? Car people are going to fight over this one when bidding opens.

Modern Farmhouse on a Wooded Lot in Buckhead, Atlanta Preview — Inaugural Auction Coming Soon

Modern Farmhouse on a Wooded Lot

West Paces Ferry area · Atlanta, GA

Opening Bid (Preview) $1,395,000

5 bd · 4.5 ba · 4,820 sqft · 0.9 acre lot · Built 2019

Vaulted great room, scullery kitchen, and a flat backyard under mature hardwoods — the Buckhead lot everyone waits for.

👁 214 watching Preview pricing — bidding is not yet open.
Discussion (3) — sample comments from the preview community
MayaR_ATLPreview community

That backyard is the whole listing. Flat, fenced, and shaded — rare this close to West Paces.

BuckheadBuyerPreview community

Kitchen photos are even better than the hero shot. Watching this one closely.

SoldSeekerPreview community

Curious where the reserve lands. This is exactly the kind of home this format was made for.

Brick Traditional Near the River in Sandy Springs, Atlanta Preview — Inaugural Auction Coming Soon

Brick Traditional Near the River

Riverside · Sandy Springs, GA

Opening Bid (Preview) $925,000

5 bd · 4 ba · 3,950 sqft · 0.6 acre lot · Built 1998 · Renovated 2023

Full 2023 renovation, terrace level with guest suite, and a short walk to Chattahoochee trails.

👁 168 watching Preview pricing — bidding is not yet open.
Discussion (2) — sample comments from the preview community
NorthsideNellPreview community

The terrace level is basically a second home. In-law setup done right.

ATLFlipperPreview community

Renovation quality looks top tier in the photos. Someone did this one properly.

1928 Tudor Revival, All the Charm in Virginia-Highland, Atlanta Preview — Inaugural Auction Coming Soon

1928 Tudor Revival, All the Charm

Virginia-Highland · Atlanta, GA

Opening Bid (Preview) $865,000

4 bd · 3 ba · 2,640 sqft · 0.21 acre lot · Built 1928

Arched doorways, original hardwoods, and a storybook façade — with systems and kitchen fully updated.

👁 191 watching Preview pricing — bidding is not yet open.
Discussion (3) — sample comments from the preview community
VaHiHomePreview community

Original 1928 details AND a modern kitchen? This is the one every VaHi watcher has been waiting on.

PreservationFanPreview community

They kept the arched doorways. Thank you. Instant watchlist.

FirstTime404Preview community

The photo tour sold me. Scheduling a walkthrough the moment tours open.

Craftsman Bungalow, Walk to the Square in Decatur, Atlanta Preview — Inaugural Auction Coming Soon

Craftsman Bungalow, Walk to the Square

Oakhurst · Decatur, GA

Opening Bid (Preview) $685,000

4 bd · 2.5 ba · 2,180 sqft · 0.18 acre lot · Built 1935

Deep front porch, primary suite addition, and a ten-minute stroll to Decatur Square's restaurants.

👁 157 watching Preview pricing — bidding is not yet open.
Discussion (2) — sample comments from the preview community
DecaturDadPreview community

Walk-to-Square bungalows do not sit around. Expecting a crowd on this one.

PorchLifePreview community

That front porch at golden hour — the gallery's last photo — is perfect.

Victorian Two Doors from the Park in Grant Park, Atlanta Preview — Inaugural Auction Coming Soon

Victorian Two Doors from the Park

Grant Park · Atlanta, GA

Opening Bid (Preview) $589,000

3 bd · 2 ba · 1,760 sqft · 0.12 acre lot · Built 1910

Wraparound porch, 11-foot ceilings, and Grant Park's farmers market practically in the front yard.

👁 129 watching Preview pricing — bidding is not yet open.
Discussion (2) — sample comments from the preview community
GrantParkLocalPreview community

Two doors from the park is not an exaggeration. Best block in the neighborhood.

OldHouseLoverPreview community

Ceiling height and trim work look original throughout. Beautifully kept.

Skyline Corner Condo, 19th Floor in Midtown, Atlanta Preview — Inaugural Auction Coming Soon

Skyline Corner Condo, 19th Floor

Midtown · Atlanta, GA

Opening Bid (Preview) $545,000

2 bd · 2 ba · 1,340 sqft · Corner unit · Built 2007

Floor-to-ceiling glass on two sides, Piedmont Park views, and a true lock-and-leave Midtown lifestyle.

👁 143 watching Preview pricing — bidding is not yet open.
Discussion (2) — sample comments from the preview community
SkylineSamPreview community

Corner glass with park views — the living room photos are unreal.

InvestorIvyPreview community

Strong rental history in this building. Watching the preview numbers closely.

Shotgun Cottage on a Tree-Lined Street in Inman Park, Atlanta Preview — Inaugural Auction Coming Soon

Shotgun Cottage on a Tree-Lined Street

Inman Park · Atlanta, GA

Opening Bid (Preview) $385,000

2 bd · 1 ba · 980 sqft · 0.09 acre lot · Built 1920

A storybook starter in Atlanta's first garden suburb — BeltLine access two blocks away.

👁 176 watching Preview pricing — bidding is not yet open.
Discussion (3) — sample comments from the preview community
BeltLineBenPreview community

Under $400K in Inman Park with BeltLine access? This preview is going to be busy.

CottageCoreATLPreview community

Small footprint, huge character. The kitchen refresh was tastefully done.

StarterHomeSaraPreview community

This is the one I joined the list for. Fingers crossed for launch day.

For Agents

Your listing. Your commission. Sold in fourteen days.

SoldBlock was built with agents, not around them. You bring the listing and the client relationship — we bring the audience, the event, and the auction.

✓

Your commission is untouched

Your commission is negotiated with your seller and paid from the hammer price, exactly as in a traditional sale. SoldBlock's fee is separate — paid by the seller from the proceeds, 2.5% capped at $10,000, and only when the home sells. It never comes out of your commission.

✓

Turn stale listings into events

Expired, stale, and time-sensitive listings get a second launch with a deadline attached. Fourteen days of visible competition beats seven more weeks of price reductions.

✓

Dual-listed on the MLS

Every SoldBlock home is also entered on the MLS through your normal brokerage process — full exposure, full compliance, no shadow inventory.

✓

You keep the client

SoldBlock never takes your relationship. You remain the listing agent of record from preview to closing.

Bring a listing to the inaugural auctions

We're lining up a small group of Atlanta agents for the first auction calendar. If you have a listing that deserves an audience — especially one that's been sitting — we want to talk before launch.

Talk to Us About a Listing

Estates, relocations, divorces, and distinctive homes with a story are especially strong fits for the format.

Community

The discussion is half the fun.

Every listing has an open comment thread, and the community is already forming around the previews. Here's a look at who's here and what's happening. (Preview activity — the leaderboard goes live with the first auctions.)

Founding Member Leaderboard

Ranked by preview activity — watchlists and discussion.

1MayaR_ATL7 watchlists · 23 comments
2DecaturDad6 watchlists · 19 comments
3BuckheadBuyer5 watchlists · 17 comments
4BeltLineBen6 watchlists · 12 comments
5OldHouseLover4 watchlists · 15 comments

Latest Preview Activity

Sample activity from the preview community.

MayaR_ATL commented on the Buckhead modern farmhouse · preview
StarterHomeSara added the Inman Park cottage to her watchlist · preview
VaHiHome commented on the Virginia-Highland Tudor · preview
SkylineSam added the Midtown skyline condo to his watchlist · preview
GrantParkLocal commented on the Grant Park Victorian · preview
NorthsideNell joined the bidder list · preview

FAQ

Questions, answered straight.

SoldBlock is a live-auction marketplace for homes that deserve an audience. Instead of months of private negotiation, a curated home is presented editorially and sold in a transparent fourteen-day auction where every bid is public and every bidder is verified. We're launching first in Atlanta.
Soon — we're finalizing the inaugural auction calendar now. Bidding is not yet open. Join the bidder list and you'll be notified before the first auctions go live, with early access to previews and tour windows.
Nothing to join or to bid — and if you win, you pay your winning bid. That's the whole price: SoldBlock charges buyers no premium and no platform fee. The bid you place is the price you pay. No surprises.
You set the reserve: if bidding doesn't reach it, there's no sale, and you pay nothing. When your home sells, you pay SoldBlock's fee — 2.5% of the hammer price, capped at $10,000 — from your proceeds at closing. Your listing agent's commission is separate: negotiated between you and your agent and paid from the hammer price, exactly as in a traditional sale.
Yes — fully. You stay the listing agent of record, your commission is paid from the hammer price as usual, and your listing is dual-listed on the MLS and SoldBlock. We run the auction and bring the audience; the client relationship stays yours.
Bidding is not yet open, so nothing is binding today. When auctions launch, winning bids will be binding under the published auction terms — every registered bidder reviews and accepts those terms before bidding, and the winning bidder signs a purchase agreement at the close of the auction, just like a traditional sale.